![](https://cdn.myportfolio.com/0f4dbfae-797c-4516-9e09-a2c3269a44d4/912af9dd-7c33-4576-a66d-2abe76a33cce_rw_1920.jpg?h=c711c2820e3cd25c1380a61d6fd57341)
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Client: Macquarie Group
Discipline: Wayfinding System, Signaletik
Discipline: Wayfinding System, Signaletik
Wayfinding system for the new headquater in Sydney
Chrome, a deep blue colour and upward moving shapes: reflecting the heritage environment of the space and guiding the way inside the new core of the Macquarie building at Martin Place in Sydney.
Role: Design, Systematic, 3D product design, Visualisation
Agency: Houston Group
CD: Alex Toohey
Director of Strategy: Stuart O'Brien
PM: Ingrid Toohey, Ellen Young
Design: Alex Toohey, Andy Smith, Gabby Lord, Sarah Gossner
Finished Artist: Max Russell
Agency: Houston Group
CD: Alex Toohey
Director of Strategy: Stuart O'Brien
PM: Ingrid Toohey, Ellen Young
Design: Alex Toohey, Andy Smith, Gabby Lord, Sarah Gossner
Finished Artist: Max Russell
from idea >
![](https://cdn.myportfolio.com/0f4dbfae-797c-4516-9e09-a2c3269a44d4/59fb1afb-e7bc-45b2-bd14-7a8f457dd36a_rw_1920.jpg?h=a56851d7df784cd73002143e10a2f87b)
![](https://cdn.myportfolio.com/0f4dbfae-797c-4516-9e09-a2c3269a44d4/7b3aac21-84cf-4072-898c-ee50aa371a18_rw_1920.jpg?h=50fa75ed0adfd9a116fd3cd4e905a43e)
![](https://cdn.myportfolio.com/0f4dbfae-797c-4516-9e09-a2c3269a44d4/0a67244f-1c73-473c-ac4a-719037eb5323_rw_1920.jpg?h=7caef2202cfa3559eb00eda954c886d7)
![](https://cdn.myportfolio.com/0f4dbfae-797c-4516-9e09-a2c3269a44d4/8efaf9af-5b8e-443e-9278-0264ace9a3ca_rw_1920.jpg?h=91ce31074996853fd232e77189c999cd)
![](https://cdn.myportfolio.com/0f4dbfae-797c-4516-9e09-a2c3269a44d4/e432e560-4a92-4cac-b4a7-5bc215c49f80_rw_1920.jpg?h=19c40456953cb1a28d0e565eec4ca2af)
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![](https://cdn.myportfolio.com/0f4dbfae-797c-4516-9e09-a2c3269a44d4/f2d5b4cc-1bd8-415d-9011-c1bd4f4ebb0b_rw_1920.jpg?h=1d5ab7b885ec8380f2a4dcd1858368de)
![](https://cdn.myportfolio.com/0f4dbfae-797c-4516-9e09-a2c3269a44d4/a637962d-2b86-4718-a5d3-f31c19574e89_rw_1920.jpg?h=38f1a038853bc21cb80b066c43dba9f9)
> to reality
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